Business Planning Video

Watch the business planning video for a humorous, fictional take on how having a business plan (and a grandma) help Albert become a lemonade magnate.

Having a detailed business plan is very important. It not only provides a roadmap for business success but is also essential to attract funding.

Albert’s business plan helped him to:

learn about his industry, market and competitors
write down exactly where he was in the market and where he was headed
identify challenges he may come across and work out strategies to avoid or overcome them
understand business finances, including managing cash-flow and determining your break-even
set specific goals, timeframes for achieving them and how he’ll measure performance
make sound business decisions that focus his activities, maximise his resources and give him a competitive edge